Digital Designer
Based in Rotterdam
I’ve spent my career helping brands find a clear voice and translate it into identities and digital experiences. I care about simple ideas, useful details, and pushing boundaries.
Latest Work
All
All
All
Branding
Branding
Branding
Web Design
Web Design
Web Design
Apps
Apps
Apps

Gallios
Gradient-led identity for fluid data.

Gallios
Gradient-led identity for fluid data.

Synta
Tactile systems shaped by organic tension.

Synta
Tactile systems shaped by organic tension.

Korop.Co
Balanced branding for intelligent systems.

Korop.Co
Balanced branding for intelligent systems.

Auralis™
Intelligence shaped through light and perception.

Auralis™
Intelligence shaped through light and perception.

NexaFormat™
Material identity for generative automation.

NexaFormat™
Material identity for generative automation.

Gradia
Gradient-led identity for fluid data.

Gradia
Gradient-led identity for fluid data.
Client Testimonial
0107
“Sam made the whole process feel effortless. Every decision was thoughtful, every detail felt intentional, and the final work gave our brand a presence we couldn’t have reached alone.”
Mila Vos
Founder, Auralis
“Sam understood where we wanted to go before we could fully explain it. The identity feels clear, confident, and distinctly ours, with a visual language we’re excited to keep building on.”
Elias Vermeer
Co-founder, Gallios
“Working with Sam brought a fresh perspective to our business. He turned a complicated brief into a simple, distinctive website that feels natural to use and gives every part of our story room.”
Nora de Wit
Creative Director, Synta
“From the first conversation to the final handover, Sam was a thoughtful partner. He listened closely, challenged the right things, and created a brand that finally reflects the quality of our work.”
Luca Martens
Founder, Korop.Co
“Sam has a rare ability to make complex ideas feel simple. The design system he created is expressive without feeling excessive, and our team now has a clear foundation to work from.”
Sofia Meijer
Marketing Director, NexaFormat
“We came to Sam with a direction but no clear way forward. He connected the pieces, refined the details, and delivered a digital experience that feels considered from the first click onward.”
Jonas Bakker
Co-founder, Gradia
“What stood out was the care Sam brought to every stage. He kept the process open and collaborative, and the finished identity feels just as compelling in everyday use as it did on presentation day.”
Emma van Dijk
Founder, Studio Forma
“Sam made the whole process feel effortless. Every decision was thoughtful, every detail felt intentional, and the final work gave our brand a presence we couldn’t have reached alone.”
Mila Vos
Founder, Auralis
0107
“Sam made the whole process feel effortless. Every decision was thoughtful, every detail felt intentional, and the final work gave our brand a presence we couldn’t have reached alone.”
Mila Vos
Founder, Auralis
“Sam understood where we wanted to go before we could fully explain it. The identity feels clear, confident, and distinctly ours, with a visual language we’re excited to keep building on.”
Elias Vermeer
Co-founder, Gallios
“Working with Sam brought a fresh perspective to our business. He turned a complicated brief into a simple, distinctive website that feels natural to use and gives every part of our story room.”
Nora de Wit
Creative Director, Synta
“From the first conversation to the final handover, Sam was a thoughtful partner. He listened closely, challenged the right things, and created a brand that finally reflects the quality of our work.”
Luca Martens
Founder, Korop.Co
“Sam has a rare ability to make complex ideas feel simple. The design system he created is expressive without feeling excessive, and our team now has a clear foundation to work from.”
Sofia Meijer
Marketing Director, NexaFormat
“We came to Sam with a direction but no clear way forward. He connected the pieces, refined the details, and delivered a digital experience that feels considered from the first click onward.”
Jonas Bakker
Co-founder, Gradia
“What stood out was the care Sam brought to every stage. He kept the process open and collaborative, and the finished identity feels just as compelling in everyday use as it did on presentation day.”
Emma van Dijk
Founder, Studio Forma
“Sam made the whole process feel effortless. Every decision was thoughtful, every detail felt intentional, and the final work gave our brand a presence we couldn’t have reached alone.”
Mila Vos
Founder, Auralis